- A brief rundown of the Korean box office, first half of 2012
- 08.06.2012
- 21% growth in attendance, grabs 54.3% of market shareThe Korean Film Council has published its Korean film box office analysis of the first half of 2012. The number of moviegoers was almost 83 million, 21% higher than last year's roughly 68.5 million, and Korean films took 53.4% of the market share. Korean films hitting the box office during the usual off-season months, February-March, helped bolster these numbers and a wide variety of well-made genre movies such as Nameless Gangster: Rules of the Time, All About My Wife, Architecture 101, Dancing Queen, Unbowed, Helpless and The Concubine have brought a slightly older crowd – people in their 30's and 40's – back to the theaters.
CJ E&M was the most successful overall distributor during the first half of 2012, followed by Lotte Shopping/Lotte Entertainment Co., Ltd, Sony Pictures Releasing Walt Disney Studios Korea, NEW and Showbox/Mediaplex, Inc. As for the distribution of Korean films, CJ E&M was also tops with As One, Howling, Runway Cop, Over My Dead Body and Dancing Queen.
Lotte Shopping/Lotte Entertainment Co., Ltd who placed second by only a small margin, distributed Architecture 101, The Concubine and The Taste of Money. Placing third, NEW distributed All About My Wife, Love Fiction and Unbowed. Fourth on the chart, Showbox distributed Nameless Gangster: Rules of the Time and The Scent, and Filament placed fifth with the distribution of Helpless. These top five distributors grabbed 95.72% of the total audience, clearly showing the conglomerate phenomenon still exists.
Korean Film Box Office, First Half of 2012
