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The Era of VR Cinema Is Here
CJ CGV aims to develop and sell the CGV 4D PLEX system to the 500 4DX movie theaters worldwide
The era has come where we can watch VR movies in theaters. Following Lotte Cinema's "Special VR Screening Series", CGV has released exclusively a VR melodrama Stay with Me. It is highly symbolic that the two major multiplex chains, which are leading the Korean theater industry, have screened VR movies in succession. Instead of small-sized VR-specific theaters, if theater chains jump into the VR industry with more capital and better facilities, it’s highly likely that it’ll develop into an industry that will bring people of all gender and ages together.
Lotte Cinema held a special screening series for a month until February 14, where they screened nine VR movies including Nine Days (Director Patrick KWON). Nine Days is produced by Dashy Films, who received support from the Korean Film Council. It’s the title that was nominated for the Best Narrative Film category at the VR FEST in Los Angeles.
Stay with Me, which was released in late March, is the first “4DX + VR” movie. CJ CGV aims to develop and sell the CGV 4D PLEX system to the 500 4DX movie theaters worldwide. Youth melodrama and VR movie Stay with Me was produced by KWAK Kyung-taek and directed by GU Beom-seok who previously directed Bohwagak. It’s interesting to note that they selected a romance film instead of an adventure, action, or horror film. In addition, many took notice that it’s a well-produced dramatic film that’s 38 minutes long, unlike short and experimental contents that were covered by VR filmmaking before. Stay with Me will be introduced to the worldwide film industry at this year’s Cannes Market in the NEXT program’s VR Theater section.
