Introduction to kobiz Online Screening
Mardel Plata, a resort city in Argentina. One of the programmers of Mardel Plata Film Festival headed to Korea as one of the judges of Pucheon International Fantastic Film Festival. As a first timer to Asia, summmer in Korea seemed pretty ackward but having heard of K-pops in South America, Korean films were much friendlier. Since there will be a ‘Korean film Special’ program planned in Mardel Plata International Film Festival, he decided to stay longer and go to Korean Film Coucil’s screening rooms and head back to the airport.
This is a commonly seen among overseas buyers and programmers seeking Korean films but it is hard to find them actually come to Korea to get in touch with the films. Due to the time and cost matters, they request pre-view screeners through domestic sales company that have international distributing sections or
Korean Film Council.
Korean Film Council have noticed the situation and to make access to Korean films easier and to help out the business between Korea and oversea, they started an online screening service at screening.koreafilm.or.kr. They have also founded a safe service to protect the work during the distribution process using the VOD infrastructure of KOME. The films provided by the sales company get watermarks on the incoding process and are safely serviced by streaming method. They are accessible on both Windows and MAC and can be used on Internet Explorer, Fire Fox, Safari and Chrome.
Domestic sales companies and festival directors are pleased with the system because they can save the cost for inviting the people from overseas or to send the pre-view screeners.
Likewise, Kobiz Online Screening service not only provides infra systems for Korean films to go overseas but also will work as a gateway for the related people around the world. This system is especially welcomed by the films that were going through a hardship on international sales and marketing. This will also give good opportunities for overseas film makers that were seeking to find precious low-budgeted Korean films.
Kobiz online screening, which will focus on long and short theater films and documentaries, it will be divided into two parts ‘Korean Film Screening’ where films get provided by the domestic sales company and operated at all times and ‘Festival Screening’ where a certain sections get operated through an agreement made between international festival directors in Korea. Kobiz Online Screening service will be strongly restricted in use for the registered people such as International buyers, media and festival programmers and have to go through a approval process for the membershiop online.
Gina SON (Korean Film Council / International Promotion Center)