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An agreement for youth film education and distribution system of citizens’ films was signed at the Korea Media Content Festival 2016 at Lotte Cinema World Tower on December 12th. Korean Film Council (KOFIC) and The National Association of Media Centers jointly concluded this arrangement with Lotte Cinema and Cable TV VOD respectively. So, their collaboration plans are expected to do various things such as youth film education through Lotte Cinema and distribution of citizens’ video content through cable TV VOD. 

Besides, Lotte Cinema presented Lotte Cinema Award to Greetings by SEOK Soo-hyun in the Green section. The film is about the struggle between teachers and students due to greetings. Meanwhile, Cable TV VOD Award went to HAN Mi-yeon’s After Rain from the Blue section, which depicts conflict and reconciliation between the locals and people becoming farmers. Two winners were selected among 312 entries nationwide in the Video Content Contest for Citizens. 

This year’s Korea Media Content Festival showed the total of 39 films. Various events were held in addition to movie screenings: Idea exchange programs to strengthen abilities of media teachers and staff, of media centers, seminars for vitalization of citizens’ cinema culture and the latest visual equipment experience booth.